Setting Up Link Expiration
Link expiration lets you automatically deactivate a link after a certain date or number of clicks. This is useful for limited-time promotions, event registrations, or exclusive offers.
- 1When creating or editing a link, expand the 'Expiration' section.
- 2Choose an expiration type: Date, Click Limit, or Both.
- 3For date expiration, select the date and time when the link should stop working.
- 4For click limit, enter the maximum number of clicks before the link deactivates.
- 5If you choose Both, the link expires when either condition is met first.
What Happens When a Link Expires
When someone clicks an expired link, they are redirected to a default expiration page that lets them know the link is no longer active. You can customize this page in your account settings to show your branding and suggest alternative actions.
Expired links can be reactivated at any time by removing or updating the expiration rules. All previous analytics data is preserved.
Use Cases
Flash sales: Set a click limit of 100 to create urgency and exclusivity. Once 100 people have clicked, the link deactivates automatically.
Event registration: Set a date expiration for the day after your event. The link stays active during the registration period and automatically stops accepting clicks afterward.
Content gating: Use click limits to offer exclusive access to a limited number of people, like a private beta signup or early-bird pricing page.